Welcome to Sporting Life

Sporting Life is situated in the township of Turangi on the banks of the Blue Ribbon Fishery on the Tongariro River. The river is a mecca for trout anglers worldwide and a source of The Great Lake Taupo, as well as being ‘The Gateway to the World Heritage National Park’ of Tongariro.

Sporting Life has been an owner operated store since opening in 1968. We are a stockist of tackle for fly fishing the local and backcountry, as well as boat fishing on the Lakes. We have diversified with a range of hunting and tramping equipment to supply basic need to visitors of the Tongariro National Park and Kaimanawa Ranges which are only a short drive away.

Whether you’re walking, tramping, mountain biking, rafting, hunting, fishing, boating or just enjoying the great outdoors, Sporting Life is there to make it more enjoyable.

We’re New Zealand Agents for:

• Simms Waders and Accessories
• Sage Fly Rods and Fly Reels
• Redington Fly Rods Reels and Waders
• Patagoina Waders and Patagonia Wading boots
• Magnum Neoprene Waders
• Airflo Fly Rods and Fly Lines
• Kilwell Fly Rods
• Scientific Anglers Fly Lines
• Lamson Fly Reels
• Manic Tackle Flies
• Umpqua Flies
• Umpqua Fly Tying Materials
• Wapsi Fly Tying Materials